Tag

Monitoring

A single measurement is a snapshot. These pieces are about the ongoing work: which signals to track, how to read shifts, and when a drop says nothing about you.

Articles with this tag

22 July 2026 · AI & Search Engines

What an AI sees when it reads your page — and what I found when I audited my own site

I put my own site through an AI audit: 63 out of 100, three fundamental gaps and one lesson no validator catches. What an AI really sees when it reads your page.

16 July 2026 · AI & Search Engines

Your citations are collapsing. Your visibility isn't.

Since May 2026, AI models have been showing fewer sources while brand presence in their answers holds steady. Why citation trends should never be read without mentions.

6 June 2026 · AI & Search Engines

Everyone looks at citation. Nobody looks at bias.

AI visibility is measured in citations. But before the model consults your source, it already has an opinion about you. On the two mechanisms behind every AI answer.

8 April 2026 · Online Reputation

Your AI reputation already exists. The question is whether you know it.

AI models are forming an opinion about your brand right now — based on what others write about you. This piece explains how that works, what four states of AI reputation exist, and what you can do about it today.

28 March 2026 · AI & Search Engines

How visible are you in AI? The rise of LLM Visibility as a new marketing metric

AI models are shaping buying decisions before people even open Google. LLM Visibility measures whether your brand shows up in those answers — and why that matters now.